Friday, May 28, 2010

Where Luxury Meets Family in Miami

As we continue to grow our Clean the World family, it’s nice to know that our hospitality partners are thinking of family, too.  And I’m talking specifically about Loews Miami Beach, where the combination of sun and Euro-trendiness draws visitors from all over the world.  The bonus at Loews is their love for kids, which is clear from the number of fun programs and amenities they offer families and with the adoption of Clean the World's Hospitality Recycling Program, designed at delivering soap and other hygiene products to children across the globe.

At Loews Miami Beach, if you want to enjoy swimming in their oceanfront swimming pool, or maybe lounge in one of the private cabanas complete with plasma TVs and VIP privacy, you can rest easy knowing your children are having a blast at one of the supervised Kidbanas by the pool – including a brand new PBteen Cabana with decoration by Pottery Barn, creating the perfect teen lounge spot to listen to music or play the Nintendo Wii – or, perhaps your kids are enjoying a supervised recreational program or kids’ camp.  Loews offers Fisher-Price welcome gifts, lending libraries of games, special children’s menus with healthy options, and more.

But don’t think it’s all about the kids.  Loews Miami Beach has six restaurants and bars, including a restaurant by world-renowned Chef Emeril Lagasse.  Elemis Spa and Fitness Center offers 24 different treatments, including side-by-side couples massage rooms, a rooftop sun deck, Jacuzzi tubs, and a co-ed Calming Lounge, not to mention the personal training sessions, spinning, yoga, and Pilates classes – and let’s not forget the nonstop views of the tropical pool and Atlantic Ocean.

With all this, you’d think it would be hard to leave – and the luxury lounging available at Loews might make it that way – but don’t forget to get out and enjoy the Miami Seaquarium or the Vizcaya Museum Gardens, with 10 acres of relaxing beauty and an Italian Renaissance-style villa  - not to mention Miami Beach’s renowned restaurant and nightlife scenes.

Whatever your pick in Miami beach – sun and water, architectural beauty, people-watching, or cuisine indulgence – make sure you check out our friends at Loews Miami Beach Hotel.  It’s the perfect combination of stylish technology and fun for the whole family.

And what a fabulous edition such a spectacular hotel- Loews Miami Beach is now a parnter and commited to Clean the World!

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Thursday, May 27, 2010

Going Big in the Big Apple: Meet Peter Insalaco

As you probably noticed, we are adding hotels to our hospitality program in the New York-metro area.  The New York Palace Hotel, The New Yorker Hotel, and The Muse Hotel kicked off our Big Apple partnerships – and we say ‘kicked off’ because we are planning to go big, thanks to Peter Insalaco, our Clean the World Regional Director. 

A native New Yorker, Peter comes to us with a passion for the environment and for saving lives – two essential components of our mission.  As co-founder and CEO of Eco-Action Marketing, Peter dipped his toes into cause marketing and the world of social entrepreneurism – not to mention the great Pacific, where he swam with dolphins while he lived in Hawaii, but that’s another story.

“I feel compelled by the fact that Clean the World can literally help millions of children around the world through the most cost-effective and simplest solution: recycling soap that is already being thrown away,” said Peter.  “And the ‘Changing Lives’ video – once I saw that, I was hooked.”

New York is a hotspot for hotels, with over 200 hotels in the city alone.  The potential impact Clean the World will have by expanding into New York – with our very own New York Recycling Operations Center opening soon! – is enormous.  We will circumvent tons of waste from landfills and use the base as a new shipping and operating point from which to collect and send out more soap – giving the world a small taste of what the Big Apple can do.

Thursday, May 20, 2010

The Professional Association of Innkeepers International Promotes Clean the World's Life-saving Soap Recycling Program for B&Bs

The Bed & Breakfast industry is rapidly becoming a major player in the green movement that is taking place in the hospitality industry by working with the Clean the World Soap recycling program. With the help of the Professional Association of Innkeepers International (PAII), Clean the World is spreading the word among green conscious innkeepers.

As an influential force in the B&B industry, PAII has enormous reach within the B&B community that includes as many as 17,000 inns in the U.S. alone. By promoting the Clean the World B&B Recycling program PAII is moving from educating innkeepers about the green initiative to encouraging action on an industry-wide basis. “This was a no-brainer partnership.  As a guest of B&Bs, I often wondered if there was a better way to discard unused soap, especially after one or two-night stays.  Reuse and recycling are the answer to so many problems, and I’m very glad that Clean the World is part of the B&B world now,” said Jay Karen, PAII’s president and chief executive officer.

How does it work?
The gently-used and discarded amenities from the B&Bs participating in the program are shipped to the Clean the World Recycling Operations Center in Orlando. After a sanitization process, the soap is provided to homeless shelters and impoverished people around the world, where hygiene tools are crucial in the prevention of diseases such as acute respiratory infection and diarrheal disease. 

“We believe that the B&B industry will provide a significant amount of amenities to underprivileged people in desperate need of soap, while simultaneously diverting tons of landfill waste,” said Paul Till, managing director of Clean the World.

Additional PAII Resources:
Join PAII
Innkeeping Blog
Follow PAII on Facebook, Twitter, and Flickr

Thursday, May 13, 2010

PRESS RELEASE: The New York Palace Hotel Adopts Clean the World's Life-saving Soap Recycling Program

Orlando, FL — Thursday, May 13, 2010 — Now the luxury amenities used by guests at The New York Palace Hotel will have a second life in third world countries. The luxury Manhattan hotel added to its corporate responsibility initiatives by implementing an innovative soap-recycling program.  “Reducing environmental impact is a priority for us, and Clean the World’s ability to recycle discarded soap was a simple solution for our ‘reduce waste’ team,” said Elvir Dervisevic, Director of Housekeeping.

With a focus on high ethical standards, engagement with the community, and care for the natural environment, it was a natural fit for The New York Palace and Clean the World to partner together. This is the first hotel in the New York Metropolitan area to join the Clean the World program.

Whitney Hoover, an independent sustainability consultant, and Cecile Epperson, Director of Wellness and Sustainability for the Palace Hotel, met Peter Insalaco of Clean the World at the GoGreen Expo in March.  “Once we learned that we would not only help prevent tons of waste but also contribute life-saving tools, we were eager to be the first to implement the recycling program in New York,” said Epperson.  “It’s an obvious solution with dual impact.”

The gently-used and discarded amenities from the hotel’s 813 rooms and 86 suites will be shipped to the Clean the World Recycling Operations Center in Orlando.  After a sanitization process, the soap is provided to homeless shelters and impoverished people around the world, where hygiene tools are crucial in the prevention of diseases such as acute respiratory infection and diarrheal disease.  Clean the World estimates that the hotel will provide over 25,000 bars of soap monthly to underprivileged people in desperate need of soap, while simultaneously diverting 28 tons of landfill waste and recycling over four tons of plastic each year.

Ecological effectiveness couples with humanitarian efforts thanks to The New York Palace’s latest green initiative.

Additional Resources:
Contribute to save lives or donate soap and shampoo
Become a Recycling Partner
To Volunteer
Clean the World Blog
Follow us on Facebook
Follow us on Twitter

About Clean the World, Inc.
Clean the World is committed to reducing the waste created by discarded soap and shampoo products and collects these items from hotels to be recycled and distributed to domestic homeless shelters and impoverished people worldwide, helping to prevent millions of deaths caused by hygiene-related illnesses.  Clean the World Foundation, Inc. is a not-for-profit, 501(c)(3) tax-exempt charitable organization. For more information visit: http://www.cleantheworld.org 

About The New York Palace
The very finest in old-world elegance and new-world opulence can be found just beyond the courtyard gates of The New York Palace Hotel on the corner of 50th & Madison.  With 813 rooms and 86 suites, The Palace is known for unparalleled splendor, spectacular views, sumptuous rooms and exquisite service.  Located in the heart of Manhattan -- across the street from St. Patrick’s Cathedral and only steps from Rockefeller Center -- the Hotel’s world-renowned courtyard incorporates motifs from several 15th-century Italian cathedrals and has served as the entranceway to the historic Villard Mansion since 1882.  Today, The New York Palace Hotel gracefully blends The Villard Mansion with a contemporary 55-story tower for the guestrooms that was completed in 1980. Guests can book accommodations online at www.newyorkpalace.com or contact reservations at 1-800-NY-PALACE (1-800-697-2522).